Abstract

Purpose: The purpose of this research is to analyse the behavioural intention to use drone delivery services (DDS) in India, which is also known as Bharat. Specifically, the focus of the paper is on drone delivery services (DDS) in India and the ramifications associated with this phenomenon. This statement specifically highlights the immediate benefits of a particular project for India's economy. As a consequence, current research was conducted to investigate the method by which individuals in India are expected to utilise drone delivery services as a potential business possibility. Design/methodology/approach: This study uses a purposive sampling method. Unified Theory of User Acceptance and Use of Technology has been used in this study (UTAUT2).We utilised the Partial Least Squares Structural Equation Modelling (PLS-SEM) technique to analyse an impressive 691 responses, confirming the robustness of our model. The goal of this study is to investigate how drone delivery services can facilitate entrepreneurs in identifying more business opportunities in the future. Furthermore, the general populace may gain a more comprehensive understanding of drone delivery services (DDS), which would empower them to make informed decisions about using DDS based on the knowledge they acquire. Findings: The purpose of this study is to investigate the perceived risk associated with using drone delivery services, as well as the behavioural intentions to utilise these services. Within the framework of drone delivery services, this research examines the perceived risks and behavioural intentions related to drone delivery. We conduct all of our research with drone delivery services in mind. This study distinguishes itself from others in the IT sector by applying groundbreaking ideas to drone delivery services in India, an emerging market. Understanding the behavioural intention to use drone delivery services quickly is vital for firms and entrepreneurs who want to establish effective services.. Originality/ Value: Indian DDS might be beneficial for people and the environment. Drones could help reduce carbon emissions and air pollution in cities by replacing delivery trucks that rely on fossil fuels. DDS could create job opportunities for drone pilots, maintenance workers, and data analysts. The present study is the first time we've put numbers to these effects. To ensure that DDS is sustainable, compare its environmental benefits to those of traditional delivery methods. People's views and trust in UAVs have changed throughout time. Not India, but China, Rwanda, and the US have made progress in DDS. India can learn from the best DDS in the world. This study could facilitate the delivery of medicine carried by drones from Rwanda to India. The study may help India lead the way in drone logistics by identifying the most effective and efficient methods, as well as the most hazardous ones. Digital India, made in India, and the Smart Cities Mission are all high-tech public service undertakings. Technology helps DDS improve their business and services. This article examines how DDS can be utilised in innovative ways to support national objectives. The Smart Cities Mission may improve city logistics, whereas DDS may enhance supply networks for rural agriculture. These kinds of synergies will demonstrate the importance of DDS to India's growth. Adopting DDS raises ethical and security issues, especially in India, which is very privacy-conscious and has many populations. The abuse of drones and the protection of data are both getting worse. This work could help India build drone delivery systems that are more moral. Discussions on drone technology cover issues such as data privacy, drone responsibility, and preventing illegal behaviour. Unlike other studies, this research utilises data to examine the growth and evolution of DDS in India. The study used predictive modelling and trend analysis to investigate sector-wide DDS adoption, identify difficulties, and Proposing solutions, predictions for the use of DDS in e-commerce, healthcare, and agriculture over the next decade may demonstrate its value. Such findings would enhance the scholarly significance of the study and inform policymakers and industry stakeholders.

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