Abstract

Foreign Direct Investment (FDI) plays a significant role in India’s economic growth, fostering job creation, technological innovation, and infrastructure development. This study examines public opinion on FDI in India, focusing on its economic, social, and cultural impacts and how these perceptions shape the nation’s FDI policies. The objectives include assessing public awareness of FDI, analyzing perceptions of its benefits and challenges, and exploring demographic differences in these views. Employing an empirical research design with convenience sampling, the study collected 200 responses from individuals in Chennai and its surrounding areas. Statistical tools like bar graphs, Chi-square tests, and ANOVA were used to analyze the data, revealing that public opinion on FDI is generally positive, recognizing its contributions to economic growth and technology. However, concerns about job displacement and adverse effects on local businesses persist. The findings highlight the influence of education, income, and FDI awareness on public perceptions. The study concludes that while FDI is perceived as a growth driver, policy adjustments are needed to mitigate social challenges and align FDI with India’s socio-economic realities.

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