Abstract

The global sports industry, valued at approximately $600 billion, presents a paradoxical connection with environmental sustainability. While sports generate significant environmental challenges through carbon emissions, resource consumption, and waste production, they simultaneously offer unprecedented platforms for environmental awareness and conservation initiatives. This research article examines the dual nature of sports' environmental impact, analysing both its contribution to pollution and its potential as a catalyst for environmental conservation. Through innovative examples like the Indian Premier League's dot ball tree plantation initiative, this study demonstrates how sports can transform from environmental burden to environmental benefit. With huge sports market, challenge now lies in scaling successful initiatives, developing new innovative approaches, and ensuring that the sports industry fulfils its potential as a leader in environmental conservation. With appropriate commitment and creativity, sports can become a significant force for environmental protection while maintaining their cultural significance and entertainment value. The transformation of sports from environmental burden to environmental benefit represents not just an opportunity, but an imperative for sustainable future development. Greening the sports industry are not merely aspirational; they represent tangible avenues for legal reform and proactive regulatory intervention. Let's reframe them with a sharper legal lens.

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