Monopolies can significantly affect the market thus affecting the effectiveness of the economy. States therefore work to prevent monopolies from existing or from having an influence on the markets. The Telecommunication Business Act, or "Anti-Google Law," was amended in South Korea in 2021. The reason for the amendment is the focus of this paper. It emphasises on how Google and Apple were crucial to the amendment's success. It also examines whether AGL is beneficial to developers or not. The report makes an effort to demonstrate how AGL has affected the market globally as well as in India. The report further conducts a survey to find out why customers pick these Big Giants over rivals and are the users open to using various payment methods.
